Lead Scoring Strategies for Smarter Payout Decisions
"Optimize lead quality and ROI with smart lead scoring strategies, ensuring accurate payouts, higher conversions, and reduced fraud in your programs."
1. Which of the following best describes lead scoring?
Paying all leads the same amount regardless of quality
Assigning numerical values to leads based on quality and likelihood to convert
Generating leads through social media ads only
Ignoring engagement and focusing solely on demographics
Correct Answer
Wrong Answer
2. Which lead scoring factor focuses on actions like visiting pricing pages, downloading resources, or attending webinars?
Demographic Scoring
Behavioral Scoring
Source-Based Scoring
Firmographic Scoring
Correct Answer
Wrong Answer
3. Why is source-based scoring important in lead payout programs?
It rewards high-quality leads from trusted channels and reduces fraud
It ignores lead quality and focuses only on payout amounts
It ensures all leads are paid the same regardless of source
It increases lead duplication
Correct Answer
Wrong Answer
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Harshita Dhakad
Now working as a Social Media Marketing Executive at [Shakuniya Solutions Pvt Ltd]
Excited to create content that connects, campaigns that convert, and communities that grow. 💻💡 #SocialMediaLife #MarketingJourney”
